---
date: "2023-08-01T08:38:02.000Z"
title: "2023-08-01"
tags: ["prediction","apple","language_models"]
draft: false
---

While not an entirely unique perspective, I believe Apple is one of the best positioned companies to take advantage of the recent improvements in language models.
I expect more generic chatbots will continue to become commodities whereas Apple will build a bespoke, multi-modal assistant with access to all your personal data on device.
This assistant will be able to do anything the phone can do (invoke functions/tools) as well as answer any question about your personal data (show me photos from Christmas in 2018).
Let's hope they name it something other than Siri.